Seeding New Ideas

We believe the first step towards change is awareness, and we are willing to start this new path by questioning our beliefs to expand our possibilities and cultivate new ideas.

We want our community to get involved, commit and give proof of what it means for Parser, one of our values, to 'embrace diversity'.

We open ourselves to dialogue, listening, empathizing, and being able to share experiences that unlock us to different perspectives on DEIB.


March 9th, 2023

5 PM GMT+1 – SPAIN / 4 PM GMT – UK / 1 PM GMT-3 – ARG / 11 AM GMT-5 – COL

Create awareness and an open space of discussion, thinking, analysis, challenge, and opportunity based on diversity, equity, inclusion, and belonging (DEIB) focusing on Women in Tech. In addition, celebrate this special day and promote unity, reflection, and commitment.


  • Working environment
  • Mentorship and encouragement
  • Examples of diversity
  • Future generations



VP Product at Lottoland | Director at MACH Digital | Diversity & Inclusion @Lottoland

With over 17 years of experience in business leadership, digital strategy, marketing and product; Christina has collaborated with start-ups to large corporates, driving sustainable growth with the customer at heart. Her biggest career challenge was to launch and grow a digital marketing and web agency from zero to millions in turnover. In the last 5 years Christina has worked in gaming across lotteries, online slots, bingo and poker, and is currently the VP of Product and Co-lead of Diversity & Inclusion for Lottoland in Gibraltar.


VP of Delivery for Europe at Parser Digital @Parser Digital

Laura has been in the IT industry for more than 23 years, especially in the professional services area, leading engagement in several industries, such as massive audience applications within financial institutions, telecommunications, travel and leisure among others. She has proven successfull projects in the US and in Europe, managing teams above 400 people. Joining Parser gave Laura the opportunity to share her experience in fast growing companies, enjoying the dynamics, challenges and opportunities in a very healthy working environment.


Head of Product, Customer Experience at IAG Loyalty @IAG

Anna Appleby has been leading digital product teams at IAG Loyalty for the last 5 years, in her role as Head of Product, Customer Experience. This was an unexpected career twist following several years in commercial roles at British Airways. In addition to her day job, Anna is a passionate advocate for women and co-founded a colleague-led women’s network for International Airlines Group, gaining her recognition as a role model for inclusion in the Women in Hospitality, Travel and Leisure: Women to Watch list 2021.


Head of Legal US & UK at Parser Digital @Parser Digital

As Head of the Legal US & UK, Amy provides legal advice on a wide range of matters such as contracting and corporate strategy. Prior to joining Parser, Amy worked as Legal Counsel at REPL, a retail technology consultancy which was recently acquired by the Accenture group. Amy has also lived in France, the Netherlands and the US, and brings her international experience to Parser. Amy joined Parser to help steer Parser’s strategic initiatives, particularly in relation to business in the UK and US markets.

The session is going to be recorded (including live chat/messaging/voice), and if you prefer to keep your privacy by not appearing in the recording, you can turn off the camera, and use an anonymous login user which doesn’t identify yourselves (such as use of first name only).